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Artist Marco Brambilla also seized the opportunity and created a kinetic mural that pays homage to the king of Las Vegas. King Size pays homage to Elvis Presley and the legacy he left behind in the city. The video montage looks back at Presley's life while also showing how his persona has been amplified into something larger than he could have ever dreamed. Taking full advantage of new technology, Brambilla’s video sequence for Even Better Than the Real Thing features AI-generated Elvises.
“King Size is a meditation on the intertwined narratives of Elvis and the rise of Las Vegas. Elvis’ transformation into myth and Vegas into the epicenter of the American consumer-entertainment complex,” explains Brambilla |