"I’d really, really have to believe in the thing, I don’t want to be that guy on the posters: ‘Buy this guitar’ and all that crap. I’ve talked to a few companies over the years. Plus, I’ve had a lot of people do custom stuff for me—that’s different. Again, I don’t want to be a poster guy in music shops."
- Edge on why he never endorsed a guitar, 2005
did you know
The song 'The Electric Co.' is about electric convulsion therapy, which was given to mental patients in state hospitals. It happened to a friend of the band so they wrote an angry song about it.