"There's a Bono factory. The band, when they saw me getting busy, opened a factory. It's just there at the back of [Dublin suburb] Tallaght. And there's various different ones, and they're being used for different occasions."
- Bono on the fact that he seems to appear everywhere and with anyone, 2009
did you know
The lyrics of The Ground Beneath Your Feet were written by Salman Rushdie, and he is featured in the video, shown writing the song. Rushdie also provides an account of his relationship with the band and how the song came to be written in his book of essays, Step Across This Line.