"I think the last record was very much a sort of U2 fan base record. I don't think we made a hell of a lot of new fans on that record. And with this album, I believe we can."
- The Edge on Songs of Innocence, 2014
did you know
The song 'So Cruel' has been rumoured to be a sort of thing where it would be The Edge singing this to Aislinn, who were divorcing around the time the song was written.