"I'm very proud of U2 and what they've achieved creatively over the years. I'm also proud of what we've achieved together in business. We always agreed that it would be pathetic to be good at the music and bad at the business."
- Paul McGuinness
did you know
During the Achtung Baby recordings Bono often howled his frustration on mistakes, after a while the band imposed a new band rule: the hyped-up Bono is permanently forbidden to drink coffee.