"People right up in the ring were seeing us really close, probably closer than ever before but they weren't getting a sense of what the screen was really doing. And then people at the very back saw this amazing show."
- The Edge on the 360 tour
did you know
U2 lost money on the production of the 1997 Sarajevo PopMart show as ticket prices were kept low, an average of $18, which did not cover the cost of the production. Any income generated from radio sales went to War Child.